


Operationalization of the SME Promotion, Guarantee and Support Fund (FIGA-PMEA)
Terminé
Customer
Ministry of Small and Medium-Sized Enterprises, Crafts, and the Informal Sector (MPMEASI)
Start Date
Jul 24, 2020
End date
January 24, 2025
Amount
2 595 000 €
Country and region
Republic of Congo (Brazzaville)
Afrique centrale
Landlords
Ministry of SMEs, Crafts and the Informal Sector (MPMEASI)
Description
Context & Background
In July 2020, the Congolese Ministry of Small and Medium-Sized Enterprises, Crafts, and the Informal Sector (MPMEASI) renewed its confidence in BBA to turn the Fund for the Promotion, Guarantee, and Support of SMEs (FIGA-PMEA) into an operational reality.
Building on an initial feasibility study conducted in 2009 and a roadmap developed in 2012, we were now tasked with moving from theory to practice: providing the country with a comprehensive support tool for micro, small, and medium-sized enterprises and the craft sector.
Phase I – Start-up & framing (July 2020 – Dec. 2020)
Institutional and functional audit: mapping of existing structures, financial flows, and documentation tools.
Infrastructure assessment: evaluation of IT systems, reporting, and internal processes.
Initial roadmap: design of the launch plan, development of the change matrix, and definition of governance structures (steering committees, key roles).
Phase II – Operationalization (Jan. 2021 – Dec. 2023)
Final operational plan
Formalization of strategic priorities: impetus (subsidies), guarantees (security mechanisms), support (training and monitoring), partnerships, and communication.
Establishment of governance
Creation of a dedicated organizational chart, a procedures manual and a management information system (MIS).
Recruitment and training of the first employees (fund managers, monitoring officers, sector experts).
Deployment of measures
Incentive measures: targeted subsidies to launch 50 pilot SME projects.
Guarantee mechanism: shared guarantee fund covering up to 70% of the risk for partner financial institutions.
Post-creation support: thematic coaching (financial management, marketing, organization, digitalization) and quarterly field visits.
Phase III – Consolidation & sustainability (Jan. 2024 – Jan. 2025)
Daily monitoring: operational management, updating of indicators (KPIs) via an automated dashboard (disbursement rate, recovery rate, beneficiary satisfaction).
Strengthening partnerships: signing of agreements with NGOs, microfinance institutions, and international development agencies.
Continuing education: series of five thematic workshops (entrepreneurship, digitalization, market access) and creation of a network of sector experts for ad hoc support.
Communication & visibility: launch of a web platform, quarterly newsletters, and organization of an annual “FIGA Forum” bringing together SMEs, financial partners, and donors.
Key results at mid-term
+ 120 SMEs financed and supported since 2021.
12-month survival rate: 85% (vs. 60% national average).
Financial leverage: €1 public → €4 private mobilized.
+ 40% increase in average turnover among beneficiary SMEs.
Conclusion
By January 2025, FIGA-PMEA is set to become a regional model for supporting SMEs and crafts, combining grants, guarantees and technical support, with a strong focus on training and digitalization. BBA, alongside MPMEASI, is ensuring the sustainability of this program through careful monitoring of indicators and the upskilling of local actors.
Role of BBA
Mobilization of strategic and operational expertise
Carrying out framing, structuring and implementation activities
Drafting of key deliverables:
Status report and roadmap
Updated business plan and financial modelSupport for initial training (business creation, business plan, management)
Start-up support (targeted subsidies) and post-creation support